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About |
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SiteBenefits Inc. (formally Hallbrand Inc.) was formed in 1995 after the principal successfully completed the product management of Version 1 & 2 of Corel CD Creator. With a keen interest in emerging internet technologies, SiteBenefits designed and built an online customer access system using web technologies. In 1998, as XML technology was being adopted by large Enterprise customers, SiteBenefits built a business to business link for an insurance organization to purchase credit data in real time from Dun & Bradstreet. SiteBenefits also built an asynchronous messaging system using Message Oriented Middleware, which became integrated into all lines of business at an insurance organization. During the first 3 years of the millennium, SiteBenefits provided Technical Architecture services for a $39 million insurance system.
In 2004, SiteBenefits began the design of a scheduling solution for Small Businesses. Using the Application Services Providers (ASP) model, the final solution provides online guest scheduling for a low monthly fee. All of the strengths and discipline of a large enterprise solution have been applied to the solution that is now available to the restaurant industry.
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Management |
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| Geoff Erskine, President | Geoff Erskine has been a self employed business man and entrepreneur for over 20 years. During this time he has opened and operated 15 successful restaurants in the Ottawa, Kingston and Toronto markets. Geoff graduated from Queen's University with a B.Comm ('80) and an MBA ('95). He has been a past president of the Ottawa Restaurant Association (ORA), as well as, past secretary of the Ontario Restaurant, Hotel & Motel Association (ORHMA). In addition to teaching within the Hospitality department of Algonquin College, Geoff has consulted to clients within a variety of industries including retail, banking, real estate, technology and government.
|  | | | Peter Hall, Founder & CTO | | Peter Hall has over 20 years of experience in Information Technology. Peter graduated from McMaster University in 1987 with a BSc, Computer Science and Statistics. He worked as a production engineer at Dofasco. At Software AG, he worked as a software engineer, system engineer and later as an account manager. At Corel, he worked as a product manager. Since 1995, has been consulting as a technical architect. |  |
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Board of Advisors |
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| Dr. Roger Wright | Roger Wright is a Director of Queen's National Executive MBA. He has lectured internationally on production and operations management, has been responsible for the design, start-up, and management of several new manufacturing ventures, and has owned and operated a management consulting firm. He is author of several articles on solid fuel combustion efficiency, energy efficiency, and transportation safety, as well as management-related articles in Naval Logistics Quarterly and Canadian Journal of Higher Education. He has won teaching excellence awards at the University of Prince Edward Island, the Royal Military College of Canada, and Nanyang Technological University (Singapore).
http://business.queensu.ca/emba/national/faculty.htm |  | | | Dave Madden | Dave Madden is the Director of Business Development for SafeNet, a global leader in information security. He is responsible for the definition and growth of new businesses in the area of information security with partners that include: Microsoft, IBM, Entrust, Adobe and Symantec. Previously, he has held roles in product management, marketing, business development and sales at companies including Corel and Bell Northern Research. Dave graduated from the University of Waterloo with a Bachelor of Engineering and from Wilfrid Laurier University with an MBA. He was President of the board of directors at the Rideau tennis club – one of Canada’s original tennis clubs and is currently an executive on the board of directors at Dovercourt, one of Canada’s most successful community centres.
http://www.safenet-inc.com |  | | | | Steve Thomas | Steve Thomas is a partner in the Ottawa office. He earned a B.A. (Honours) degree from Queen's University and an LL.B. from Osgoode Hall Law School. He was called to the Bar of the Province of Ontario in 1999. He was formerly Senior Legal Advisor with a financial services organization which included an investment dealer, mutual fund manager, trust company and insurance company.
http://www.blgcanada.com |  | | | Gordon Bond | Gordon Bond brings experience as an entrepreneur, marketing manager and consultant. His academic credentials include an MBA from Harvard Business School and recent completion of graduate studies at Embry-Riddle Aeronautical University. Mr. Bond’s expertise centers on strategic positioning, market development and technology assessment.
Mr. Bond’s industry experience includes being CEO/CFO of a high tech start-up and strategic marketing responsibilities with Lever Brothers and Cadbury Schweppes. His consulting experience has centered on issues of new business feasibility assessments, market studies and organizational effectiveness.
|  | > | David Baird | | David Baird has many years of experience as an engineer, entrepreneur, businessman and investor in the Canadian technology sector. David has worked for leading companies in the Aerospace, Minicomputer, Data Communications and Computer Consulting fields. In 1982 David co-founded Integrated Security Solutions Inc.(ISS) which developed sophisticated security systems for commercial and industrial buildings. David served as President & CEO of ISS from 1997-2002, and helped to build the company into a major international success. David left ISS after the company was sold to a large multi-national company in 2002. David holds dual Bachelor degrees from Trinity College, Dublin, Ireland, an M.Sc.EE in Systems Engineering from the University of New Brunswick, and is a graduate from the OPM34 executive education program at Harvard Business School. |  | |
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